Looking to design a logo? With the advent of online graphic designing, there have been many free logo maker applications created to help get the job done efficiently and at no cost to start. This is really advantageous to all small-scale entrepreneurs and designers who want to design a good-looking, decent-quality logo for their business but have a limited design budget.
In the last few years, many new online logo generators have come up, but none have been able to dent the popularity of Wix Logo Maker. Through its intuitive interface, various logo templates, and thousands of design elements, Wix continues to dominate the logo generator market.
The significance of a brand’s Logo has been there since the inception of the concept of branding. With the rise in digital marketing, logos have become all the more important by becoming the brand’s visual representation. To help designers keep up with current trends we’ve put together a list of 12 logo design trends to watch for this year.
The importance of a logo has increased dramatically in the last decade with the advent of digital media. Initially, the brand used to be visually represented in only limited ways. This would be in print media like posters, pamphlets, hoardings, newspaper ads, and maximum on the packaging.
Creating a stunning logo is an art in itself. Time and again, we come across such logos that leave a lasting impression on us. This is the very objective of the logo that it helps create a sustainable brand recall amongst the viewers.
You can never underestimate the importance of a well-designed, meaningful logo. Logos serve as the visual representation of the brand and therefore carry a lot of importance. The big brands put in a lot of investment in terms of time, resources, and creativity to develop visually appealing yet very meaningful logos.
Editors Note: If you’re a designer who focuses on Logo design and wants a little help, check out Adobe’s Free Logo Maker here. For some inspiration, it’s a great place to start if you’re stuck on a logo design.
Designing a logo for a specific game can be very challenging and exciting at the same time. Due to its nature, every professional related to the gaming industry has to be on their toes in terms of trends and creativity.
Everything that you choose for your logo is an integral part of your logo. Every element has equal importance because, in the end, they all share the same responsibility for your impactful logo. So when it comes to selecting fonts, you better not neglect the value and effect they may create.
The eCommerce market has expanded the horizon for the customer as well as businesses. Every business has an opportunity to reach any market and any customer they want by taking their business online along with their offline presence.
Creating a logo for any brand requires time, focus, and lots of brainstorming for any designer. Since the brand’s identity, image, and core value are so important, everyone wants to make their logo eye-catching, impactful, and informative. Several tools and design elements are available to achieve the goals mentioned above for an experienced or new designer.
It is important to have a brand that stands out from the rest, no matter what niche you belong to. With increasing competition every second, new businesses all around the globe keep coming to existence. This populates the market, and forces you to rely on your marketing strategies to either retain the hold of the market share you have gained by being old in the business, or as a way to break in a fairly saturated market and make a name for yourself. One such important aspect of branding that instantly gives a brand a higher pedestal over competitors if thought out thoroughly, is creating a compelling logo. Logo design is something designers constantly keep looking at for finding a new creative outlet. How do you summarize a client’s brand in the best manner possible and portray it through a logo? Well, at times Wooden Sign Mockups can prove to provide the pop a brand looks for in their logo. If you own a brick-and-mortar store, a wooden sign for your shop would serve as good as a logo.
Logos are important to any brand or any business out there – big or small. Logos help grab the customer’s attention and give your brand a chance to make a strong first impression. It also becomes the foundation of your brand’s identity, helps customers remember your brand, and differentiates you from your competitors. When we talk about the big players in any sphere, having an impressive logo becomes more important. All big brands and companies take their logos very seriously.
Think about the ‘swoosh’ by Nike, the ‘two-tailed mermaid’ of Starbucks, or even the ‘M’ of McDonald’s. They are instantly identifiable and indicators of their respective brands. Big companies and chains take pride in their logo. These symbols or any other form of logos aren’t created randomly. After thorough research and to make a psychological impact that connects with the audience’s minds to relate their want to your services and products, they are worked upon after thorough research.
Brand recognition is mainly aided with logos, which the audience often fails to realize. Whenever there is a conversation about brands, aside from the brand name, it is the logo that comes to mind first. Visuals leave a strong impact, and furthermore, influence how the brand is perceived, based upon the principles of psychology. An effective logo is the perfect combination of elements that include colors, shapes, font type, font size, text, and graphics. From all elements of a logo design, the element of shape is the strongest, as it is an important determiner of the entire design. According to the Journal of Consumer Research, the most basic yet the most important element of the logo, its shape, is helpful in influencing how the perception of the audience is built. Several organizations continue to be dismissive of the fact that shapes truly are an integral part of the logo. Like the typeface and color, shapes are capable of being symbolic of the emotions and ideas. It is through the logo and, in turn, the shape, that a brand is able to portray the values, products, and services it offers. It is a popular conception that designing a logo can be a highly artistic affair. However, it is important to note that it requires a thorough understanding of logo design and the product in order to facilitate the brand recognition and recall value
A gradient is a gradual blending of colors where one color transitions to another color slowly. It can be a blend of colors from the same shade or can be a blend of different colors. It is possible to create gradients where one color simply blends into a different color or white or black color. The right way of having a gradient is to have colors blend smoothly into each other. The stacking of colors doesn’t lead to gradient formation. It is a colorful design when the colors don’t blend into each other.
