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20 Creative Examples of Intro Videos in Web Design

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Remember when websites used to feature Flash intro videos as part of a splash page? These days video use in Web Design is much more creative (and UX friendly!) with many sites using video to provide an introduction or a tour of their product or service.

Following on from our recent showcase of websites featuring full screen videos, today’s post looks at the sub-trend of intro videos in web design. HTML5 and jQuery make it easy to add dynamic video content to your site without bogging down the browser with Flash. This means designers can start to play with video as part of a website design as well as its content.

The websites below are varied. We selected portfolio websites for video producers, official presentation websites for popular movies, websites for TV shows, websites showcasing TV ads for popular products, or simply websites that use videos in an interactive, unique way.

This post rounds up 20 great examples of video intro use in modern web design, with these designs using video as embedded objects or as lightbox style popups with the help of Javascript.

Mango

This is a lovely app landing page with a user-friendly design. It includes neat features and a beautiful layout that you can use as inspiration for your next projects. Click on the play button to watch the presentation video which will guide you through the most important aspects of this awesome app.

Online language learning individuals

Facebook Moments(Video)

Here is a great app landing page design with a unique and beautiful layout. The designer used lots of animations, lovely fonts, and more. Watch the video to see what this Facebook feature has to offer.

Moments Intro Videos in Web Design

Nest

This is the presentation website of a hi-tech company which offers smart thermostats, smoke & carbon monoxide alarms and security cameras. The presentation video is perfectly embedded into the homepage design.

Nest Intro Videos in Web Design

Paper

Paper is the easiest and most beautiful way to create on the iPad and iPhone. This awesome app was created by the FiftyThree team that builds tools for mobile creation.

Paper & Pencil by FiftyThree

REUTERS TV

This is a simple website with a fullscreen video. It’s clear, effective, and exactly what the visitor is looking for. The video starts automatically and guides the user through the content of the site.

 reuters tv business finance

SyFy: The Magicians

The Magicians is a fantasy television series that premiered on Syfy and Showcase. This is the official website for this TV show which starts with an intro video. Click on the large, round video play button to watch it.

SyFy The Magicians Intro Videos in Web Design

Control Films

Control Films is a commercial and music video boutique production company based in Paris. You should check out the awesome way videos were integrated into this website’s design.

Control Films Intro Videos in Web Design

Sons of Gallipoli

This is the official website for an interactive documentary which follows the stories of two mothers – one Turkish and one Australian – as they contemplate the World War One Battle of Gallipoli on the 100 year anniversary.

Sons of Gallipoli Intro Videos in Web Design

Inspiro

Here you have a professional WordPress theme which includes the following features: a lovely fullscreen slideshow, many widgets, and more. You can click on the large video play icon to see the whole presentation video.

Inspiro WordPress Theme

Divi 

Divi is a wonderful WordPress theme that comes with 18 pre-designed layouts that you can customize until they meet your requirements. Divi 3.0 is the latest version of this popular high-performance WordPress theme. Popular from its initial launch because of its modern and innovative features, Divi’s sales increased dramatically with the introduction of Divi Builder in version 2.0. This frontend Divi Builder’s interface has been significantly upgraded in Divi 3.0, together with the ability to produce live responsive previews anytime during the design process. Divi 3.0 is a high-quality, premium theme, in all respects.

Divi WordPress Theme Intro Videos in Web Design

Jumpstart

This is a wonderful free Shopify theme that has a beautiful pre-designed layout that was created especially for online shops. This template is perfect for small shops with a small number of products. This theme includes custom modules with FAQs, blog posts, share promotions, and more.

 Jumpstart eCommerce Free Shopify Template

iA Writer

This is a tool that helps writers get focused and get started, by removing all distraction and creating a calm, focused, writing space. On the homepage, there is a simple and straightforward CTA to watch the presentation video for this app.

Get focused Intro Videos in Web Design

Sir John A Day

This is a bilingual educational website to teach Canadians about their first Prime Minister, Sir John A. Macdonald. The website invites Canadian students and educators to explore the legacy of the Fathers of Confederation and Sir John A.. The video player has a custom design which is in theme with the whole website.

 Intro Videos in Web Design

Hackery, Maths & Design

The fun 3D animation appears while the website is loading. It has a fluid design with lots of creative effects and animations. Click on the video play icon to see the whole presentation video. Also, make sure you notice the cool effect that appears when you move your mouse on the Play icon. The whole website design is animated and interactive.

10 Hackery, Maths & Design

Eyezen Challenge

The Eyezen Challenge is an engaging gaming experience that allows users to experiment the Fanatic eSports star Martin “Rekkles” Larsson, using only their eyes.

Eyezen Challenge Intro Videos in Web Design

Studio Marani

Studio Marani is one of the most popular Italian communication firms. The animation on the site is somewhere between traditional and modern. This design makes use of a large, fullscreen video.

Studio Marani Intro Videos in Web Design

Starved for Attention

Worldwide, there are over 195 million stories of malnutrition. Starved for Attention underlines how increased childhood sickness and early death can be prevented with effective nutritional interventions. Their website is straightforward and effective.

Starved Attention Intro Videos in Web Design

Union Station Neighborhood Co.

This is Denver’s Union Station site, a station which accommodates nine types of pedestrian traffic, RTD regional buses, intercity buses, light rail, etc. Their presentation website uses a large video slider on the homepage.

Union Station Neighborhood Co Intro Videos in Web Design

Social Design House

This is the presentation website of a full-service design studio located in Rock Hill, SC. It has a cool video right on the homepage and lots of bright, vibrant colors.

Social Design House Intro Videos in Web Design

The | Marmalade

This is the presentation website of an internationally acclaimed commercial film production company and a highly experienced post production house. Scroll down and you’ll see their intro video.

The Marmalade Intro Videos in Web Design

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Written by Iggy

Iggy is a designer who loves experimenting with new web design techniques collating creative website designs. You can follow Iggy on Twitter.

29 Comments

  1. Vishal Arora says:

    I want to make educational tutorial for mobile, what will be the best solution?

  2. gszesiek says:

    It's amazing. Where did they take these ideas?
    Thanks for sharing.

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  4. Dreb says:

    Cool intro videos and the interface makes it more interactive.

  5. smashinghub says:

    for a single portofiio, its good idea to attract your audience, but i dont think so , you can adapted this for blogs or websites

  6. Contegro says:

    Thanks for this post, nice to see something a bit different in an example-based article than another "isn't this website pretty!" post. We'll definitely be visiting your blog again!

  7. Bee says:

    Nice collection! Thanks for sharing :)

  8. Hans Kuijpers says:

    Nice post Chris. Missing SparrowApp in the list: http://sparrowmailapp.com/mac.php

  9. Web designing company Mississauga says:

    Very true as Videos are considered as one of the best methods for communicating with audiences.The visual impact created by videos can often be creatively used to reach out and capture the imagination of a wide audience.

  10. Navigator Multimedia says:

    Bolstering your business website with videos can help draw traffic from different platforms, like YouTube and Tumblr, as opposed to search engine query results. I say, if you have the content budget and something interesting to share, absolutely go for it!
    Thanks for the inspirational examples,

    Sarah Bauer
    Navigator Multimedia

  11. Adverse says:

    Very inspirational post! There are pros and cons of video that I see many others already commented on, but I say video is more interesting than anything else on the Internet, so why not throw it on a homepage?

  12. web design says:

    Hey excellent post. Really helpful in designing a web site having intro videos. These looks very attractive and interesting. Thanks for sharing it.

  13. RedRokk says:

    This is a great list. Makes me wounder how we might be able to better integrate video into our homepage.

    Personally my two favorite examples are the St Johns and Union Station. Very Nice sites.

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  15. Justin says:

    The thing about splash/intro pages is that they often drove away traffic. Putting these videos somewhere on the side of the content can actually help the site gain traffic.

  16. Fabnomics says:

    I love the Social Design House one, really makes me want a donut. Great list.

  17. IanO says:

    I think videos are good but some are over used you have to consider when and where they are being used. If they are viewed in a office with mute on the impact can be less. So they are good for a first impression but shouldnt take away from the rest of the site

  18. Saya says:

    Yes- videos are much more UX friendly but since it is easier to use some sites overused it- Your samples are very nice

  19. Traver Freeman says:

    I wish I could see the videos. I'm currently behind a firewall, and so the videos won't load. However, if the content of those videos is as amazing as the websites they're on, then they're probably pretty awesome.

    Those websites are gorgeous. (Never thought I'd say that about a website).

  20. adi says:

    A very unique aspect of website designing has been featured in this article.Great job Chris!!!

  21. Andy C says:

    I agree, it's all about choice. Just because we can push HD video with ease due to increasing broadband speed and the near event of 4G, it doesn't mean we should neglect the users preference. Choice is important.

    Some great videos though!

    • HC says:

      CHOP CHOP CHOP in important rural areas.
      Videos are not even worth the effort here.
      I can't help but cry discrimination and Bahhh humbug.
      I guess these are great for the city, where the chances are greater you can be tracked, no matter what you do, because of unbridled, nonprivate technology.
      Great display here.

  22. Lope says:

    Great list of sites and nice videos! Really inspirational. Thanks for sharing.

  23. Jack says:

    I thought that the FiftyThree video was going to play on the iPad, that would have been cool, especially with the 100% image background.

    I've bookmarked this page!

  24. Andy D4 says:

    Yeh video has certainly moved on from the wait and load days. Giving people the option to watch or not is the key for sure. Quite liked the pocket film.

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