With more and more people buying stuff online, the number of eCommerce websites has increased over time. When a customer decides to purchase something from an eCommerce site or an online store, many factors make them reach a decision. For instance, the after-sales service, returns and exchanges, the delivery time, and more. Apart from these, color psychology plays a vital role in driving a visitor to convert and become a loyal customer. Like red signifies danger, power, and violence, blue soothes the onlooker and offers a sense of trust and security. The designers employ this kind of psychology to target the customer’s mind and try converting the visitor into a customer. Color psychology can be used in the eCommerce website design and can make the website a success.
10 Tips to Design Perfect Website Backgrounds
We all know that backgrounds on any website play a vital role in how the site comes across to us. Backgrounds have an immense effect on how well or how badly the visitors and their users perceive the website. Before, websites didn’t have backgrounds; the content was put on a plain white background. But as time passed, graphic designers and web designers came up with the plan to introduce backgrounds on websites. It has become a trend to set background colors or images for a perfect website background.
9 Things Not to Do While Designing a Landing Page
Successful digital marketing is when all the aspects of your website and your online presence are correctly aligned. Your PPC ads, if you choose to use them, are effective, and your SEO is on point. But, if you don’t have a well-crafted landing page, then you are in for failure. And eventually, your business can suffer. You are required to have a flawless landing page in all the possible perspectives and aspects. A useful landing page is enough to keep your users and visitors engaged and convert them. Here, we have made a list of things that you should not do while designing landing page. Let us take a look at each of them.
Website Button Design: How to Make Your Buttons Look Amazing
Designing a button for a website is purely a form of art. The buttons that you see today may often seem simple to design and have a minimalistic structure. But, these days, all the designs including buttons are not just simple designs. All the designs are made while taking care of all the marketing strategies that can make the design ideal for conversions. Hence, if you are a web designer, you should keep in mind the button design which can adhere to marketing norms and use. Great button design should help you improve the click-through rates and increase conversions.
5 Tips to Design a Perfect Typeface for a Brand
Any brand requires a unique identity that people can recognize. And it is not easy to build a brand identity. Things like logo design, design of a visiting card, colors to represent the brand, and the fonts are some factors that require a thorough understanding of a unique brand identity. The process is not limited to this. Once the design is ready, you have to make sure that it resonates with your firm and the target audience.
Tips for designing websites for salons and spas
At the present age, having a detailed website is very valuable for the advancement of the business. Out of various fields in the market, beauty salons are observed to have a high traffic of competitors without exceptions for spas as well.
A website is considered one of the best places to promote a business as it is reachable to more number of people. A salon website is a place to sell your salon to the world.
Hence, building an attractive website to promote beauty salon and spa is a must to increase your chance of obtaining more bookings and clients.
10 Things Not to Do While Pairing Different Fonts
Typography has always been a significant part of the branding and marketing process of a brand or service. Designing a particular type of graphic that has the potential to shout the brand’s identity is the primary function of typography. And as we can imagine, the most significant part that constitutes a type of graphics is the fonts. A single font can make your website/blog look monotonous and boring. It is always advisable to pair two or a maximum of three fonts together to create a secure and well-received identity. Often, people mistakenly combining two fonts that have entirely different personalities and end up reducing the value of their designs. To tackle this issue, we have rounded up a few things that you should not do while pairing different fonts.
16 Best Multilingual Fonts All Designers Must Have
The type of fonts that you choose for your project says a lot about what your project is and the effect it creates in the viewer’s mind. This is important when you are targeting the audience that speaks a myriad of different languages. In this case, you should take up different multilingual fonts to convey the same message in different languages. For instance, if you target the audience in India, you should know a little about how it is a land of so many languages. And in that case, fonts that are available in each language should be used to create a positive impact.
12 Best Firefox Add-ons for Graphic Designers
These days, Google has acquired a lot of the market share, and people are used to having Google at their fingertips. And in this rage, users have forgotten about Firefox Mozilla’s existence. Like Google Chrome, Firefox Mozilla also has plug-ins and add-ons that you can use to your advantage as a designer. And when we talk about graphic designing and graphic designers, many interesting and useful Firefox add-on are out there that you may not know about.
12 Highly Creative 404 Page Examples
While getting loyal customers to your website is a real struggle, here is a brand new way to boost sales and get a loyal base. Want to hear the trick? It’s your Error 404 page! Isn’t it a bit of a shocker that an error page could turn into a real-time show stopper? We have listed some instrumental and well-designed Error 404 pages, which have definitely turned out to be as stunning and relative as the website itself. But first, let’s understand what an Error 404 page is.
