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5 SEO Tactics That Make You Look Like a Douche

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SEO, or Search Engine Optimization is always of the highest importance for most businesses with a presence on the web, and rightly so; good search engine visibility and Google rankings are the backbone to success on the Internet. Sometimes however, people tend to go that step too far, either through bad advice from specialist SEO companies, or just by becoming so caught up with optimization that they neglect the core principles of web usability. Here’s five of my own SEO pet hates, that inhibit the general performance of your site more than they benefit your precious Google ranking.

Stuffing your title with keywords

Example of excessive keywords in title element

The <title> element is the SEO’ers most cherished tool, as it’s the item Google takes the most notice of when crawling a web page. Including important keywords in the page title is a good move for bumping up your website rankings for your desired keywords but don’t forget what the title element is actually for – describing the page content. Some people stuff in every keyword and phrase they can think of, which ends up looking more like a Thesaurus entry than actually providing any useful information.
Remember that the title element is seen by the user when viewed in the search engine results page, so make it short, concise and enticing.

Littering your body text with keywords

Example of excessive keywords in body text

It’s common SEO knowledge that if you want to rank highly for a particular search term, this term should appear as keywords in and around your page copy. This usually this happens naturally with good copy, but you can always give a helping hand and insert an extra keywords in here and there. Unfortunately many people take this way too far and drop in keywords between every other sentence. The result is page copy that either makes you sound like a robot when reading out loud, or a sufferer of some kind of obscure tourettes syndrome.
Remember to read your copy out loud, if there’s a littering of keywords and phrases in there just for SEO purposes have a tidy up to make your pages naturally easier to read.

Not using your real name on comments

Example of a comment with spammy name and link

Generating as many links back to your website is another crucial aspect of gaining good search engine rankings. Many people seem to think this is pretty easy, after all there’s hundreds of high pagerank blogs out there openly allowing users to submit a comment that links to your own website. All you need to do is enter your most treasured keywords instead of your real name, then you’ve got an extra backlink for the Googlebots to tally up against your website, right? Wrong. What many people don’t realise is that blog comments by default include the rel="nofollow" attribute on anchor elements, which means the bots don’t follow the link, and the pagerank isn’t passed on, meaning there’s very little SEO related benefits.
Remember to use your real name on comment forms, it will make you much more personable than ‘Cheap squirrel repellent’. Unless that is your real name of course…

Excessive interlinking of words and phrases

Example of excessive interlinking of keywords

We’ve talked about links from other websites, but what about the all important same-site links? These is your chance to get those keyword rich links to your pages without pesky nofollow attributes getting in the way. Providing a descriptive link to another page of your site or an old article where appropriate boosts the usability of your site, making it easy for users to find information. Sometimes people go that little too far and link to every page in their sitemap whenever those words appear in the content. Any scenerio where you have almost as many colourful linked words as plain body text is never good!
Remember to provide same-site links in your content where appropriate, but don’t go overboard. You don’t need to link the words every time they appear.

Sending link exchange request emails

Example of a typical link exchange request email

There’s only so many directories a person can submit to before going insane, and we’ve now learnt that comment spam doesn’t get us anywhere. How else can we get those all important back links? Why not just email the owners of other websites and ask them to link to your site, you could even reciprocate with a link in return, or offer a cash incentive. Start this email with “Dear Webmaster” for best results. As friendly website owners we all enjoy linking to our friends and sites that we frequently visit ourselves, but when 30 link request emails a day land in your inbox from sites we’ve never heard of it can get a little tedious. Accepting these requests would put you on the fast track to link farm status.
Remember to spend your time on posting quality and sought after information on your site, rather than wasting it emailing the same old link request message. You’ll see major improvements in your traffic in no time.

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Written by Chris Spooner

Chris Spooner is a designer who loves experimenting with new web design techniques collating creative website designs. Check out Chris' design tutorials and articles at Blog.SpoonGraphics or follow his daily findings on Twitter.

  • http://infokajian.com Raksaka Indra

    Good article….thanks…

  • http://www.lifesub.de Stefan Rynkowski

    I really think that many people done this mistakes. For days ago i have read an ironical article about this stuff.

    • http://www.adamkalbarczyk.eu Adam Kalbarczyk

      Chris,
      I found this article by following you on Twitter. It's very informative and easy to understand. It looks like I have to do a lot of work yet.Thanks

  • Patrick Hazard

    What's ironic is that you'll still get so many people commenting on this article purely to get link backs to their website. Their comments will probably look just like the first comment on this site :-)

    I didn't include a link to my website for this so I didn't sound too hypocritical!

    • http://twitter.com/chrisspooner Chris Spooner

      Although the squirrel avatar looks coincidentally suspect given the examples in this post at least you're using your real name, Patrick :-)
      Feel free to drop in your website link.

    • Ryan Cook

      NO that's FUNNY. I also didn't add a link to this comment.

      • Ryan Cook

        sorry… this is going to bug me… NOW that's funny!

    • http://loneplacebo.com Tony

      Squirrel!

  • http://www.musings.it Federica Sibella

    Thank you! I definitely agree with the points you underlined.

  • http://www.exposeme.co.nz Adam Brett

    Thanks Chris, nice article. The first example was crack up, there are some real muppets out there lol

  • http://www.premiumdw.com/ Mike Sinkula

    Dude… you rule, Chris.

    But why do you approve the "obviously spam" comments?

    • http://twitter.com/chrisspooner Chris Spooner

      Comment moderation could be a full time job in itself with the number of comments submitted each day so I just rely on Akismet to flag up the most blatant spammers.
      Unfortunately this does mean some slip through the net.

      • http://www.premiumdw.com/ Mike Sinkula

        True. I thought of that after I commented. Anyhow… you still rule! I send my students to your site quite often.

  • http://www.seoseoseo.com Get to #1 in Google! Instant results!

    Thanks. Very useful.

    :)

    • http://www.tristarwebdesign.co.uk tristar1983

      LOL =)

      • http://twitter.com/hatchergraphics Eric Hoffman

        Dude, I suggest reading the article before leaving your <strike>spammy</strike> ironic comment!

        • http://www.premiumdw.com/ Mike Sinkula

          He was being sarcastic, Eric.

          • Some Guy

            Eric is obviously an American. haha

  • http://www.tombradshawdesign.co.uk Tom Bradshaw

    Hi Chris, I have to do and see this a lot. I'm interested, how do you work with SEO? Do you work with an SEO company or handle it yourself?

    SEO is a big part of my work, but it's more of a necessary evil rather than what gets me out of bed in the morning. I also find that often SEO can be a hindrance to usability as it means headings and content just don't make sense.

    • http://twitter.com/chrisspooner Chris Spooner

      I don't tend to offer SEO services as such, but a well coded website sets you up for good results anyway, especially if tailored slightly to particular keywords. I'd employ all the tactics mentioned in this post, but at a very mild and acceptable level!

      • http://www.gregbabula.com Greg Babula

        Well said, I totally agree with this

      • http://etomco.com Tom

        So what would you say is the best way to get backlinks then?

  • http://www.catnipcreations.co.za Markus

    a timely post for me. SEO has been one of the main topics of discussion with during the last week and it's ensuring to see someone else drawing the line. So many clients demand better rankings without understanding, that although people may find their site, they won't stay long because it's so tedious. Now can I get a backlink please ;)

    • http://twitter.com/chrisspooner Chris Spooner

      Exactly, it's a shame that to most clients, the term SEO itself means 'stuff as many keywords in as possible'.

  • http://www.logoinn.com logo designs

    Comment moderation may be a full time job in itself with the number of comments received each day, so they rely on Akismet to inform the most egregious spammers. Unfortunately, this does go through some of the network.

  • Just another Squirrel

    Hey squirrel people, the guy that owns http://www.blog.spoongraphics.co.uk/ hates squirrels!!
    On-Topic : Good article!
    P.S : Damn ,you really must hate squirrels.

    • http://twitter.com/chrisspooner Chris Spooner

      Haha I love squirrels, especially the flying variety. So much that I made them mascots for this post ;-)

    • itsme

      i like them

  • http://www.divisionbyzero.co.uk Jonathan

    Truly some cringe-worthy examples Chris, very nice.

    The hilarious (and sad) thing is that if anyone is still employing tactics like this then they're simply wasting their time for 2 reasons.

    Stuffing keywords will get you quickly flagged as a spammy site, and of course no user in their right mind would actually enjoy reading content like that. They'll probably bugger off somewhere else.

    Plus backlinks from comment sections, forums, link exchanges etc. are only really worth it when the linking site or page is relevant. I don't think for example that a link from a web design blog to a squirrel extermination site will carry much weight with Google.

    The sad thing is that if SEOs are still using tactics like this then people are being tricked into paying for their 'services', and the only site that will suffer is the client's.

    Hopefully the better Google & Co. get at spotting and penalising this stuff, the faster dodgy SEO will disappear (but not for quite a while I fear).

    • http://twitter.com/chrisspooner Chris Spooner

      Exactly right. I'm sure there are plenty of creditable SEO companies out there, but unfortunately the only ones I've seen have injected a bunch of crap to the client's website.

      Let's hope Google does speed up their processes.

  • http://www.designfridge.co.uk Jim Ramsden

    Hey Chris – I get the impression that you wrote this article to vent some frustrations. Especially the last point… I bet you get hundreds of emails from the likes of webmaster@wolly.biz, all asking for a link exchange with your blogs.

    • http://twitter.com/chrisspooner Chris Spooner

      Haha kind of, I'm pretty sure the post idea came when deleting a link request email :-)

      The funny thing is a couple of these examples were actually copied from live scenarios, one of them being the link request email.

  • http://www.alan-horne.com Alan

    Can't disagree with anything you have said here Chris, all tactics I have bene using recently.

  • Pedro Augusto

    Thank you Chris, great article. I have just a question, how do you insert keywords in the text?

  • http://www.indigoimage.com Zoe Feast

    Funny but serious stuff! Keyword stuffing is down right obnoxious and can make your copy look like it is written by a moron!
    I was fed up with the spam comments coming through on my blog despite the use of Askimet so I added a Captcha code with has resolved the problem 100%. I saw quite a drop in readership as the spammers unsubscribed but they were not quality readers so no loss.

    I actually don't like squirrels very much! I had a flying squirrel in my attic a few years ago who would visit every night and basically go nuts throwing himself around up there.

  • http://www.craigcoles.co.uk Craig Coles

    Loving the article man.

    Thanks

  • http://www.tedgoas.com Ted Goas

    Interesting angle on SEO,… haha. If I may add to what you've covered above, #'s 1, 2, and 4 will get one penalized by most major search engines. There's a certain ration of keywords to words (somewhere around 5% – 7%) that many copywriters and SEOs keep in mind.

  • http://ahmaddendi.com Squirrel Exterminator

    i exterminate squirrel, please contact Squirrel Exterminator to exterminate your squirrel..

    ha ha..

    i hate SEO people who do these 5 tactics.

  • Squirrel Extermination

    Good article, nice squirrel exterminators for hire read.

  • http://www.rockscrusher.com crusher

    Thanks for your share.
    it is very useful

  • http://www.christinafowler.com Christina

    I'm scared of squirrels! Now, I will always associate bad SEO techniques with squirrels therefore I'm now scared of bad SEO techniques!

    Is this what you were trying to acheive? Haha

  • http://webylife.com Nikunj

    People with less SEO knowledge always performs the points mention below, they should understand seo is not just keyword stuffing, it is a well planned work that needs to be executed.

  • http://www.dynamicwp.net Eko Setiawan

    I totally agree with the last point, now I have a reason to my friend, why I hate link exchange request email.
    Thanks…

  • http://minute44.com Dan

    I've been saying this for years! Seeing copy written for robots rather than humans really grinds my gears.

    The way I see it we spend so long tweaking our designs to make the site a beautiful thing to behold. Why, then would we give all that work the finger by stuffing our sites so full of key words and phrases that it looks like Rainman wrote the copy on his way to buy underwear at K Mart?

    If you write good copy that is pleasing for humans to read, your keywords will more than likely appear plenty enough times anyway so there is absolutely no need for it.

  • http://circleboxblog.com/ Callum Chapman

    Haha, I found this hilarious. Good job Chris!

    I get so many emails from people saying that can bring me 30-45,000 unique hits a day if I exchange links with them. Very annoying! From now on I'm directing them here before hitting the delete button! :)

    Promoted!

  • http://www.devolute.net devolute

    I've just developed a site for a Squirrel exterminator and you've just single-handedly destroyed my #1 Google ranking.

    Thanks, Spooner.

  • http://www.barrymcgee.co.uk Barry McGee

    I also cringe when I see keywords stuffed into alt and title attributes..

    As you say, a well coded site from the ground up should lend itself to good results anyway.

  • http://www.thatgraphicguy.com Ryan Cook

    Chris question for you. I get the whole personal feeling with the name and all but what if we go by another name? Most of my clients when they start out have a hard time remembering my name, (I guess have one of those names that just rolls through the ears.) so most of the times i just go by That Graphic Guy.

    is it wrong that I leave my name as that graphic guy?

    Thanks

    • http://twitter.com/chrisspooner Chris Spooner

      I was going to mention this in the post but it must have slipped my mind. I know a lot of people go by their brand name and I think this is perfectly fine. After all it's still a recognisable name, whereas 'Web Design Dallas' would be a little pointless considering there's no SEO benefits.
      It's a similar situation when creating usernames on social sites. It all depends how you want to be recognised, I started off creating usernames as 'spoongraphics', but soon moved to 'chrisspooner'.

  • Stevie

    now this is valuable content
    THNX

  • http://www.mcconnellgroup.ca Shawn McConnell

    Poor Squirrel he's just trying to get a nut.

    I often use "McConnell Group" as my name and sign the comment at the bottom, but for this post I wont use my moniker.

    Good Post Chris

    Shawn,

    • http://twitter.com/chrisspooner Chris Spooner

      Thanks Shawn, I just touched on this in a response to Ryan's comment above just now but I suppose another benefit of a real name is that personal touch, Shawn McConnell is that little more approachable, but there's no harm in using McConnell Group to link in with your overall brand name.

  • http://www.twitter.com/design_web Paul Lyons

    Agree with most of your points Chris, although I would say that the client tends to tread as close to keyword stuffing into page titles and body content as they can for better indexation.

    Whilst it is not 'nice' to see sites that are written for robots rather than humans, for an online store in a highly saturated industry, being 1st rather than 2nd can mean the difference between 40% of the traffic and 28% (if my memory serves)

    The difference in placements on the 1st page of google is significant for your traffic, and the 2nd page is not worth being on at all in many cases.

    • http://twitter.com/chrisspooner Chris Spooner

      Thanks Paul, that's really interesting. I wonder if Google does have any specific rules and guidelines on the amount of keyword stuffing.
      Does the benefit of stuffed pages outweigh the risk of being blacklisted, or is this risk pretty low?

      • http://tuxtweaks.com/ Linerd

        I think it's more effective to make your page readable. Get your keywords in once and maybe put them in bold text. Using keywords in paragraph headings is also helpful.

        Google doesn't get real specific in their guidelines, but I think you're right on with your post.

        http://www.google.com/support/webmasters/bin/answer.py?hl=en&answer=66358

  • http://www.webdesignerideas.com Adie

    Quality post. Not only was it a good read but i also had a good laugh at some of the points.

    Great work

  • http://www.bcccreative.com Chad Payne

    Amen! Now only if the SEO douches would read the article and change their dirty ways.

  • Iva

    As a person who used to have a website full of cartoon squirrels, I think I'm scared of these Palin children (only a Palin can be called Cheap Squirrel Repellent) spamming me if I leave a link here. :O

    All jokes aside, as a person running a website in the niche where too many people show such amateurism, I had a lot of fun reading this.

  • http://thewinefile.blogspot.com Patrick

    Nice article, very hepful…I'm just learning.

    thanks,
    Patrick

  • Iva

    By the way, tweetmeme returns an error, saying that the URL's pointing to the wrong story. Chris, you might want to look into that or report the error to them? I knew there was something odd going on when I saw that there are only 0 retweets, yet there are so many of them in the sidebar.

  • http://davidsilvaonline.com David Silva

    Nice, Chris! btw… I never would have expected the title from you. Good article man.

  • http://www.seanhurley.ca Sean

    hahah. This seems like a website built by someone with a very high DBI Rate = Douche Bag Index.

    But at the same time very good tips on how not to get your site banned by users or Google.

    Also, its good to know so when you can contacted from an SEO company what not to pay for.

    Good post.

  • David

    SEO == douchebags

    There is no 'white hat' or 'black hat' or whatever they call themselves. It's all, without exception, snake oil.

    • http://www.itsupportguys.com Luy

      I'm no SEO expert but it is a necessary evil I've had to learn over the last few years.
      There is a huge difference between whitehat and blackhat SEO techniques, blackhat being the ones that are likely to get you banned.
      I'll be the first to admit that I've used our company name as the "name" field when leaving comments.
      I've stoppped doing that because it also happens to be a keyword and so blog owners might consider it spam.
      I don't consider myself a deuche, just a small business owner trying to compete with the megacorps with an SEO department.
      My comments are usually on topic and useful to thhe person reading it.

  • http://www.sgdoeschwitz.de Grün Weiss

    thats cool stuff thx

  • http://lgmassmedia.wordpress.com Briana

    Good quick read. The squirrels made it even more entertaining

  • Alex

    Haha! I love #2! I see it all over the place when I'm shopping for Hawaiian coconuts in Hawaii at the Hawaii Coconut Shop. The Hawaii Coconut Shop has lots of Coconuts from a Hawaii Coconut Plantation located in Hawaii where you find great coconuts… Coconut Coconut Coconut! :P

  • http://www.smashingshare.com Waheed Akhtar

    Nice job Chris. These are very small tidy things but can get huge benefit only if implemented in the right way.

  • http://www.rustydogcreative.com Lee Peterson

    Spectacular clipping job on that squirrel under the Excessive Interlinking subhead!!

    Great article, too. #1 will soon render the description meta useless by Google.

  • http://www.wpbeginner.com Syed Balkhi

    Can I say AMEN to this post.

    Dude, I am tired of people who stuff their comments with keywords. Its not only bad for your branding, but it really doesn't benefit you in terms of SEO because 9/10 times those links will be NOFOLLOW!!!

    People are morons. If I can say one thing that I learned in SEO over the past 6+ years is "The more accurate you are, the better it is for you".

    Treat the Search Engine like a person, and it will be your best friend.

  • http://cpom.us chrispomeroy

    Poor squirrels!!

  • http://www.itcslive.com/ Outsource Web Design

    Good article indeed. What I would like to say is that, along with the SEO, the designers must have the knowledge of usability and user experience. This would provide a bigger space to design the lay out better. In fact SEO and designers must work with hand in hand. Exchange of ideas would leave a prominent footmark on design.

    • Chris

      Um…take a look at your 'name'. You just did the exact same thing advised AGAINST in the article. I'm sure you're not being ironic either.

  • http://blog.alchemycode.pl AlchemyCode

    really nice article – thanks :)

  • http://www.deluxeblogtips.com Deluxe Blog Tips

    Nice article.

    But in some website of "strict" people, they don't like if we put our website's name in the comment. They think we're spamming and delete this comment. I've seen some webmasters do that. It's bad for our SEO :)

  • http://www.betalabs.co.uk Danny Denhard

    Good article, completely agree.
    I would have to say thou, if you are not going to rank well in competitive terms you sometimes have to use "douchey" tactics to get the client as high up the rankings as possible and as many pointed out some people get poor advice and keyword stuff and do rank well

  • http://seotips.deeptijain.com vivek

    Very nice article, very informative for newbies like me. please share more information on how to set ppc campaign. i want to learn more on seo.

    thanks
    vivek

  • http://www.receptional.com Miles Carter

    I've just got to say I cracked up laughing at this multiple times – it hits the nail on the head too.

  • Iggy

    I had a client come to me with this douche tactic on a competitor site – check the keywords at the top, in a div named 'site phases top'…http://www.architectshampshire.com/

    Had a tough conversation explaining while it may be effective, its not very user friendly and looks really crap

  • http://www.vectelligence.com Ilie Ciorba

    Soooo true, sometimes it's so funny to read such text where every second word is "squirrel"

  • http://sonet.nottingham.ac.uk Fred

    Any "Dear webmaster" link exchange emails I get go straight into the spam bin as plainly the sender can't be arsed to take a look at my site. If someone's at least made a token effort to look at it then they get a reply.

    "Link exchange" is bollocks anyway. The whole point of the WWW, from its inception (which I do remember), is free linking – indeed, the WWW is the link network, not the sites themselves. If someone wants to link to my site, fine, they're free to do so – there's no need to ask my permission. If I want to link to someone else's site, I'll do it, and not ask permission.

    It hadn't occurred to me until reading this blog entry that "link exchange" emails are intended as a SEO tactic, naive that I am, so I'll treat any future requests with even more scepticism and scorn.

  • http://www.immersivemedia.co.uk/ web design

    great article and so true

  • http://christopherfoundas.com Chris Foundas

    Great article. Especially about the comments providing no SEO value. While it's true they won't get you ranked higher, they will send a lot of traffic to your webpage from other curious comment-readers…unless your comment adds nothing to the conversation, which a lot of the ones people pay for are.

  • http://www.facebook.com/pages/FirstFound-SEO-Manchester/112773592075518 Andy

    Great post Chris! I fell about laughing at "extremely obscure tourettes" – genius!

  • http://www.pageonebusiness.com Warner Carter

    Why do people love lists so much?

    • http://www.onextrapixel.com Aidan

      Why do people hate lists so much then?

  • http://www.onextrapixel.com Aidan

    It really irritating to promote your services/companies as the name of your comments. It just sounds so bad. Not to mention if your contents are written for the search engine, you won't gain any interested readers.

    These 5 tactics has been phased out and you need something better to have great SEO nowadays.

    Nice article!

  • http://www.liveambitions.com Steve

    I've been guilty of #5 before when link exchanges were ok to do. But yeah, it does bother me when people send me emails about exchanging links these days.

  • http://www.literaryspring.com Rebecca

    Good article. The excessive interlinking of words and phrases gets really annoying.

  • http://www.ravendevelopers.com Anirudh K Mahant

    Obsession and cut throat competition, these are the big names revolving around the heads of people who want to make cheap SEO promotions. There's no limit they won't cross and there's no exploit they won't miss. Above all this companies (MNC's are no exception) are hiring and paying guinea pigs to do this kind of job for them…. Makes them look absolutely legit.

    While developing a CMS on Drupal I mistakenly forgot to disable user registartion, so, these leeches from out of no where find the opening and put their Ad's and Posts for Viagra and Cialis… ha hhaaaaaa….

    Good thing Google has a wise but stringent policies on indexing contents, otherwise God knows what we would be searching for and where it would land us…

  • http://www.seooptimizationwebsite.com/ michealclark

    I really like this article.Now i will follow this tricks for my seo purpose.And specially ,i like that tricks for comment.
    Nice.
    -<a href="http://www.seooptimizationwebsite.com/">SEO Outsourcing</a>

  • http://www.pixelsteam.com PixelSteam

    Chris, one of the funniest post titles I have ever seen….and a great article.
    I better check my douche meter;0

  • http://www.shout.net lshea

    Chris-
    I am enjoying your articles, I have made several Web sites in the past with moderate success on one. I have recently been hired for marketing and need all the help I can get for getting our name out there without spamming anyone.
    Thanks!

  • http://www.blueprintgroupe.com Blueprint Groupe

    Nice article. Especially the excessive interlinking. Some people just try to hard. I don't blame them though.

  • http://www.sport.my-guide.org Sportguider

    These SEO-tactics really work. Nice job!

  • http://www.twitter.com/design_web Paul Lyons

    Does Google employ a rule for the amount of keyword stuffing? I would imagine it is simply keeping the keyword density on the page to around 3-4% of the visible content.

    As many people have said on here SEO companies have a terrible reputation – which is why I wouldn't ever profess to be an expert in the industry. If we all take the rule of keeping our websites clean and as though they are intended for human reading, it will serve you well.

    I am aware of companies spending > £1K a month to SEO companies with no feedback or reporting on whats been done.

    Interestingly someone who stopped paying their (link building) SEO company for 3 months noticed no drop in visitors and saved > £3k!

  • http://www.code-pal.com Rakesh Menon

    Nice article. You've nicely put the spotlight on the grave and common mistakes people commit to improve their page rankings.

    To increase it in a proper manner, the site has to be genuine and authentic in terms of content and should not consist of stuffed keywords throughout the site.

  • Daniel

    I laughed so hard, I've seen this too much, especially in the small "professional" web design companies in my city.

  • http://www.jordanwalker.net Jordan Walker

    Here in the city, squirrels get run over when they try and cross the road. I am sure that douche developers will too!

  • http://gag.careforkidsfarm.com Phew, confused

    Now how about dropping a link to a search engine and back to you?

    http://www.google.co.ke/#hl=en&q=SEO+extermination&aq=&aqi=&aql=&oq=SEO+extermination&gs_rfai=&fp=c5532847c7d017

    Good read, thanks!

  • http://www.CallChrisToday.com Chris O’Connor

    I can't believe what a science SEO has become. I'm a Realtor trying to make a living selling homes, but so much of my time is spent studying the various effective ways of gaining page rank, traffic, backlinks, etc…

    Over the years I have made some of the mistakes mention in this article. Fortunately, I'm now pretty proactive in learning about what works and what doesn't. My latest "discovery" is the value in dofollow. Wow, what a waste of time it is to post comments on nofollow blogs. I now want to slap myself for all of that wasted effort.

    A few days ago I made http://www.CallChrisToday.com a dofollow blog and already people are starting to post. The problem is you definitely have to moderate and weed out the completely unrelated comments.

    One area I need to learn more about is gateway pages. Do they work? Are they considered black hat SEO?

  • http://www.mrcottle.com Mr Cottle

    Hey nice article. The comments are funny. I just wanted to be number 100 as well. Does that make me a bad person?

  • http://www.pixelglow.ro SeeL

    Hi. I'm a young SEO-ist and i've learned a lot from you in this post. Thanks.

  • http://www.christrude.com Chris Trude

    Funny i read another article the other day that says DON'T use your real name on comments. lol. Don't remember what their purpose was about that, prolly to be a douche when bumping your pagerank.

  • http://www.zeimenwebdesign.com Corey Zeimen -Omaha

    I do agree, if the seo is getting in the way of the true message, then the task is purposless

  • http://www.techguywebsolutions.com Tech Guy

    Good points. Spamming blog and forum comments and link farms are also bad practices.

  • http://www.latartedesign.com Jessica Sanders

    I whole-heartedly agree with you. My full-time job has led me down the path of SEO and I find it hard to do it because I feel like SEO is equivalent to a shady used car salesman.

    I'll admit that I over-use the term "design" in my title tags. However, I can't commit to keyword stuffing and other SEO tactics because I just feel dirty. I think that while I won't benefit from a large traffic volume, I can rest at night knowing that I'm not fighting dirty.

    PS, our former SEO "specialist" employed all of the 5 tactics. SEO-wise they work, but the content does not make sense. What do I know? I'm just a web designer!

  • http://www.emarketingatlanta.net/ Atlanta Search Engine Marketing

    Pretty good post. I just stumbled upon your blog and wanted to say that I have really enjoyed reading your blog posts. Any way I'll be subscribing to your feed and I hope you post again soon.

  • http://www.creativeworldweb.com Bharat

    its really helpful..thanks..

  • http://jornalismoonlineseo.wordpress.com Klaus Junginger

    hahahahahahahahahahahahahahahahahahahahahahahahahahahahahahahahahahahahahahahahahaha

    bloody funny

  • http://www.jaavedkhatree.com.au Jaaved

    haha, great article! I wrote about something very similar not long ago on my own blog (http://www.jaavedkhatree.com.au/wordpress/?p=326) but I think you've managed to be much more articulate than myself. I 'love' when people over-saturate their web copy with their keywords. Just smacks of desperation!

  • http://www.traxor-designs.com/ Luke Jones

    I'm an SEO and I completely agree. Keyword stuffing in Title tags is obvious and reduces usability, the same as with keyword stuffing in content (otherwise known as cannibalisation), stuffing your content with internal, useless links has very little value and is just annoying.

  • http://www.cozypenguin.com Linda Chadbourne

    My personal favorite on your list is the link building emails. In January I changed domains and created an entirely new portfolio site. The old site has been down for many months and I'm still receiving emails saying "we recently visited your site and love the content blah blah blah". Quickest way I know how to get deleted.

  • Some Fancy Name

    haha this is funny … all care about fighting spam, and the spammers doesn´t know tha comment with your site name, your link and some key words do not help in the SEO rank
    Some people are obsessed with seo without even knowing it.. That´s the funniest thing of all
    Great article!

  • http://designtutr.com Michal Plazinski

    Nice article Chris, I've been leaving comments with my site name in the name field for AGES! haha I didn't know this was bad practice. I will definitely be changing that as of NOW. thanks!

  • http://achmatim.net achmatim

    just an ordinary tips in SEO, but it's usefull. I think if we leave comment with 'the keyword' name, it's not good for comment-readability. How about the link about <a href="http://bestfreetutorial.com">best free tutorial</a> in comment message?

  • Joshua Wold

    Great list. The photography made me smile :). Something else to consider is the domain name itself, make sure it's a name that makes sense to your users, not just the search engines. For example, "bestgreaternewyorkaccountingfirm". Keep it sweet and simple. Make it memorable for your users.

  • Andrew Byrne

    I use my name Byrne Consulting, but I have had a few old hat advertising guys recommend staying away from using your own name in Business.

    As if you stuff up or go broke a business name can change your name can't!

  • http://www.aeroggio.com Armando

    Bravo, très belle pièce. Bad SEO ne mettent trop l'accent sur la densité des mots clés. Personne ne va au jeu un moteur de recherche comme ça.

    or

    Bravo, very nice piece. Bad SEO does place too much emphasis on keyword density. No one is going to game a search engine like that.

  • http://codemyconcept.com CodeMyConcept

    I have done SEO before in some websites and truly…these are the most annoying practices. Some customers have specifically asked for stuff like these and well…sometimes one doesn't have much of a choice. These all should be banned.